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Robert Black Strategy Cartoonist

Through his cartoons, Robert Black brings a fresh and creative perspective to strategic meetings or corporate communications. His diverse experience and interests combine with a well-developed sense of humour to create a unique and memorable view of the world.

  Coronavirus update — August 2022:
I am based in Melbourne and have received four shots of COVID-19 vaccine, so I'm available to attend workshops or events Australia-wide.

  Journey Maps

Journey Map example

Robert’s journey maps have been very popular with companies and teams with dozens commissioned. Learn more and see examples on the Journey Maps page.

  Corporate Videos

Robert also makes corporate ‘drawn’ videos, which explain the why behind complex issues. Here’s a video completed for the Australian Energy Market Operator…

To learn more about how his corporate videos help groups articulate abstract or complex ideas in a highly approachable and engaging format, visit the Drawn Videos page.

  Companies who’ve used Robert’s work


  What is strategic cartooning?

Robert attends strategy workshops to produce cartoons that aid group conversation, often in conjunction with other meeting facilitators.

Strategic Cartooning uses drawing and visual metaphor as a business tool to assist companies with their strategic thinking, helping management groups to see problems from a new visual perspective, often with a good dash of humour.

Cartoons are also a great way to encourage group conversations around difficult topics. People can struggle to remember presentation bullet points, and yet vividly describe the metaphors of a humorous cartoon weeks later.

Robert also draws cartoons on commission, both individually and in series. Typical uses for this are management books, company safety campaigns, websites, presentations, manuals and videos.

Slide Rear
Slide Rear

  About Robert

Robert Black


Contact Robert on

As well as being a cartoonist, Robert worked as a senior graphic designer for 20 years at his award-winning design studio, ThereFor.

He has also worked in the fields of web development, software programming, and workflow automation. With a personal interest in engineering, entrepreneurship, and strategic thinking, Robert has been an active participant in design industry bodies and has held various positions on State and national committees of the Australian Graphic Design Association.

Robert is also a professional member of both the Australian Cartoonists Association and the National Cartoonists Society of North America.


  My cartooning journal

When I tell people I work as a Strategy Cartoonist, sometimes the easiest way to explain it is to give some examples of what I do...

Dynamic Charging  

January 2022
Dynamic Charging thumbnail
the client wanted hand-drawn renderings that were highly accurate, yet had the human touch …

Unsolicited client feedback (July 2021)  

July 2021
Unsolicited client feedback (July 2021) thumbnail
This is a selection of unsolicited client feedback I received via email in July 2021 …

Covid-19 and Staff Communications  

March 2020
Covid-19 and Staff Communications thumbnail
Cartoons remain a potent and affordable way of quickly conveying any essential message to staff or customers …

Cute animals  

August 2018
Cute animals thumbnail
Who doesn’t love cute animals? Well, some people it seems, which is why The Department of Environment, Land, Water and Planning in Victoria commissioned Jock and I to create a social media video campaign …

Finalist at the 2017 Stanleys!  

November 2017
Finalist at the 2017 Stanleys! thumbnail
Last night I had the honour of being a joint-finalist for Australia’s Animation Cartoonist of the Year …

Journeying to Sydney  

October 2017
Journeying to Sydney thumbnail
Recently I’ve been making quite a few trips to Sydney to create Journey Posters for large corporate clients who are household names …

A workshop with The Lot  

March 2017
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Last week I participated in a large two day strategy workshop, and this time the client wanted the works — huge pre-drawn workshop banners detailing the structure of both the workshop and the next 12 months …

Tinderbox’s flaming 7  

February 2017
Tinderbox’s flaming 7 thumbnail
Every so often, I get an interesting job that brings my skills as a cartoonist to a design project. Recently, one such project was modifying the application icon for Tinderbox 7 …

Company Blogs and LinkedIn Posts  

December 2016
Company Blogs and LinkedIn Posts thumbnail
Recently I’ve had a number of companies approach me to draw custom cartoons for their corporate blogs, or articles they’ve written for posting on LinkedIn …

Finalist at the 2016 Stanleys!  

November 2016
Finalist at the 2016 Stanleys! thumbnail
Last night I had the great honour of again being a finalist for Australia’s Single Panel Gag Cartoonist of the Year at the national awards for professional cartoonists — The Stanleys. That’s 2 years in a row for The Sharp End …

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